... the "ClickZ Specifics: Advertising in Social Media" conference here in New York tomorrow, I'll be participating on a panel entitled The Rules of Engagement.
Stop by and say hello.
Here's the info:
The Rules of Engagement: 2:45pm - 4:00pm
Social media
campaigns go far beyond the traditional agency model of media planning
and buying. So do advertisers actually get into the game and get their
campaigns out there? Develop a voice appropriate to the community? What
goes into budgeting a social media buy? This session is intended to
help you roll up your sleeves and get started.
Moderator:
- Rebecca Lieb, Editor-in-Chief, The ClickZ Network
Speaker:
- Marc Schiller, CEO and Founder, ElectricArtists, Inc
- Greg Verdino, Vice President/Director of Emerging Channels, Digitas
- Chad Stoller, Executive Director of Emerging Platforms, Organic Inc.
